Samaya® accelerates its growth to deploy its new definition of luxury
A recent fundraising of 1.5 million euros will allow Samaya ® to deploy, from 2021, its new definition of luxury.
AT THE ORIGIN OF SAMAYA®, THE DREAM OF GHISLAIN PIPERS
The raison d'être of Samaya® is linked to Ghislain Pipers, a former top-level rock-climbing athlete. After winning several national titles and wearing the colors of France internationally, Ghislain began a textile license in 2017 during which he met Antoine Barthélemy, one of his teachers and former head of the R&D division of the Salomon group. . As part of a course devoted to innovation, Ghislain joins a group of students, responsible for studying a mountaineering tent project, with compactness, lightness and technicality as key words. Enthused by the work carried out, Ghislain then decided to transform this academic project into a professional project in its own right.
THE ARRIVAL OF ARTHUR JALLAS AND THE CREATION OF THE SAMAYA2.5
Ghislain was quickly joined by Arthur Jallas, also a former high-level athlete in cycling, whom he met during his sport-study course. The pair devote all their time, money and energy to launching the project: design, prototyping, production, shipping tests (Russia, Argentina, Himalayas), optimization, etc. The first product created results in a revolutionary 4-season mountaineering tent, the most innovative ever released on the market: the Samaya2.5.
TENTS AND TRAVEL ACCESSORIES BY FAIR MEANS
For 2021, Samaya® offers three complementary ranges of tents tailor-made according to the desired practice, as well as a range of travel accessories. With each collection, the symbolism of shapes, the color palette, technical innovations and combinations of materials are enriched and renewed with the ambition to support enthusiasts in all their experiences.
Inspired by the expression of the mountaineer Albert Frederick Mummery “by fair means”, the vision carried by Samaya® is that the adopted method also confers its value to the ascent. Samaya® thus creates for its followers beautiful, high-performance, functional and durable objects in accordance with its humanist values. With passion and commitment, Samaya® designs its products as the keys to a unique and powerful experience of (re)connecting with nature. Samaya® puts all its energy into offering “five-star palaces in the heart of the mountains” that correspond to its definition of luxury.
FUNDRAISING FOR A NEW DEFINITION OF LUXURY
The round table will meet 3 priority objectives:
- Financing the development of Samaya® with a strong focus on R&D;
- The construction of its brand image and international development;
- The gradual localization of Samaya® production resources in France with a factory in Annecy for the production of its prototypes and small series.
Among the investors convinced by the potential of Samaya®, as well as by its technological advance acquired in just 15 months, two complementary personalities played a key role in the constitution of the financing round:
Jean-Marc Pambet
A graduate of HEC and former President of Salomon, which he helped transform with his teams into the world leader in the winter sports equipment market and a major player in the world outdoor sports market.
Benedict David
Former student of the École Polytechnique, and working in finance for ten years as an investment banker and investor.